When creating an advanced campaign, you can set up different types of cappings for your campaign.
Head over to the "Budget" step of campaign creation:
Daily impressions - this setting allows you to limit the number of impressions received by a campaign in one day. Can be applied either on a global or country level.
A number of daily conversions should be higher than 10000.
Daily conversions - this setting allows you to limit the number of impressions received by a campaign in one day. Can be applied either on a global or country level, but can only be used for CPA Target payout type.
- Daily turnover - can be applied either on a global or country level.
CPA Target campaign must have a global daily budget.
- Zone daily impressions - can be applied only on a global campaign level.
To set up cappings select the level: global or per country. Enter the desired values per capping type and click "Save".
Once you have set up the cappings, they will be displayed in a list:
If you need to edit or set up capping, tick the checkbox of the correct capping, open the "Actions" menu and select "Edit" (or click on the pencil icon), then enter your values in the appeared window:
In case you need to delete a particular capping - select and delete it from the "Action" menu. Or click on the trash bin icon next to the pencil icon.
Sub ID and zone capping:
If you are creating an advanced campaign, you can set up sub ID and zone cappings.
Sub ID Capping:
This optional feature allows you to limit the daily number of impressions per source, i.e. a combination of zone, sub1 and sub2.
By default, there is no pre-set capping.
You can only add numbers larger than 1000 without decimals.
When editing an existing campaign, changes to that capping are saved by pressing the "Update" button at the bottom of the page.
This functionality works the same way as sub ID capping does but limits the daily number of impressions per zone.
When the campaign has daily capping for the zone, the following logic is implemented:
- The first impression on a specific source initiates a counter with a 24-hour lifespan
- During campaign selection the counter's value is checked:
- If it is greater than the current value of the cap, the campaign is discarded
- If it less than the current value of the cap, the campaign is displayed
- After each selection on that source, the counter is increased by 1
- Once the lifespan of the counter expires, it is removed and the process starts again.
Once created, the counter stays in the system until it expires. If you remove an existing cap and then add it back within less than 24 hours, the counting will continue from where it stopped was instead of starting from 0.