Once you have successfully created an advertiser profile on Adcash, you can proceed and log in to Performance DSP+ platform.
The homepage provides a brief overview of your account.
You are able to see a number of running campaigns, a number of paused campaigns, current balance and spendings for seven/thirty days. Clicking on any of those four boxes will redirect you to a more detailed overview of the specific object.
Below these boxes, a graphical visualization of your campaigns’ results is displayed.
Right above the chart, you can select the time period that will be shown on the graph. You can choose between three different options: a week, 1 month and 2 months.
After you have chosen the time period for the chart it will be automatically generated, and you can visually see how the number of clicks, impressions and conversions change depending on time. The light blue line is for clicks, black is for impressions and green for conversions.
The legend of the chart is shown below the graph. In addition, those three components are clickable, and you can choose which ones you want to be displayed.